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The complexity of data valuation has surfaced as one of the most challenging, and popular conversations within the DataIQ community. Recently, our own research report found that 63% of businesses surveyed have a value (notional or formal) attached to data, though very few of these can explain the methodology that got them here. This piece of research also proposed that this valuation is more likely posed in terms of negatives, such as an absence of quality issues, a decrease in time spent on task, a decrease in spending. Consequently, the perception of data as innovation-driving is harder to attain. This member roundtable encouraged the expansion of the topic to consider alternative points of view.Â
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