Describe your career to date
I have over 25 years’ experience of developing intelligence, data management, and analytics practices; the last 15 years as a senior manager in some of Europe’s most recognised brands and organisations.
I have a proven track record in leading both small and large technical and non-technical departments, motivating and empowering individuals into achieving their own potential, as well as making a significant contribution to the business.
My specialities include data management, data strategy, and business performance.
Data literacy is a key enabler of the value and impact from data. How are you approaching this within your organisation?
We try to promote data literacy in several ways at Aviva. For example, we have data training for all employees and a company-wide data community of practice that enables anyone to get involved. Specialist roles have more in-depth training, both internal and from specialist providers.
Role modelling is a powerful tool, so we have senior leader training to help inform, inspire, and propagate data literacy throughout our business.
We also recently rolled out new data job family requirements to help set clear expectations and inform development discussions. Throughout the company, colleagues are encouraged to challenge decisions that are not based on data and encourage open discussions about the information required to support better actions. This is enshrined in our company values, so the expectation that we all need to be using data to make better decisions is clear.
Additionally, we spent a lot of time refining and improving understanding of our KPIs and use of self-serve reporting dashboards. This focus on the numbers helps to make data a currency of communication.
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