Data literacy is a key enabler of the value and impact from data. How are you approaching this within your organisation?
My first mission has been to make data literacy more engaging and exciting. I think people can, wrongly, associate data – particularly data governance – as dull and boring. At JLR, my team and I have made sure that colleagues understand the intrinsic link between data and AI as everyone is talking about the latest generative AI (genAI) fever sweeping the world. By framing data’s link to AI and automation, it raises interest in the subject, and we have then created targeted training modules and communities to make it relevant to their business context. Last year, we ran our first internal Data Festival where we had more than 1,200 employees, suppliers, and partners participating in a three-day event to celebrate data achievements and to educate. The Data Festival was a roaring success, and we intend to run the event annually.
