What challenges do you see for data in the year ahead that will have an impact on your clients and on the industry as a whole?
The noise around generative artificial intelligence (genAI) has been excellent for getting senior, non-technical people excited about data again; but that means that demand gets ahead of supply and patience is limited. As a result, demand for data engineering, good data management or modelling, and practical implementation skills is outstripping supply. Unless we get into patterns of delivering usable solutions brilliantly and sustainably with excellent governance and a good understanding of how our solutions work in the real world, we run the risk of being seen as unresponsive and blockers (like our friends in IT sometimes are).
