Eon Alers is the Data, Analytics and Architecture Director at AB InBev, where he leads the development and implementation of data and technology strategies that empower smarter decision-making and sustained business growth. Passionate about innovation, Eon is dedicated to exploring how emerging technologies can reshape the way organisations operate and compete – transforming data into a driver of strategic value.
With over two decades of experience across data architecture, analytics, and systems integration, Eon has built a career at the intersection of technology and business. joined AB InBev in 2017, leading data management and business intelligence initiatives across Asia-Pacific before moving to South Africa in 2020 as MarTech Product Manager. In 2022, he was appointed Data, Analytics and Architecture Director for AB InBev Africa, overseeing data-driven innovation and infrastructure across the region.
Eon held several senior roles at SABMiller and South African Breweries, where he developed and implemented data and information management frameworks that strengthened operational performance and insight delivery across the African business.
Eon is known for his methodical, goal-oriented leadership and creative problem-solving approach. He combines deep technical expertise with strategic vision, ensuring that data capabilities are both scalable and aligned with long-term business goals.