Tag: Data governance

Customer data platforms: Integrating data, transforming enterprises
Report

Customer data platforms: Integrating data, transforming enterprises

This report presents the findings from a survey across 101 companies to identify their goals for digital transformation and data integration, together with the obstacles they encounter.
ISO 27701: Setting a New Standard for Privacy
Report

ISO 27701: Setting a New Standard for Privacy

What does ISO 27701 mean for your organisation? Currently, there is no “official” GDPR certification or seal. ISO 27701 is the closest an organisation can get to certify it is compliant with the regulation. As an extension to one of the most famous international standards, this will set the global benchmark for data protection practices. It is applicable to all industries and to organisations of every size. Download this report by DQM GRC to explore the importance of ISO 27701, the benefits of I
Mind the Data Gap
Report

Mind the Data Gap

The biggest challenge facing marketers remains the same - acquiring new customers. Alongside it, a new challenge has emerged - how to analyse data and gain insight that drives marketing performance.
Privacy, Value and Ethics Report 2: Coping with the cautious consumer
Report

Privacy, Value and Ethics Report 2: Coping with the cautious consumer

This research report confirms that we have now entered the calm before the storm. With research revealing 39.8% of organisations have still not reached a state of full compliance. This report explores attitudes to data sharing, awareness of data protection laws, trust and data sharing, negative impacts on trust and attitudes.
DataIQ Leaders briefing – Data value and data ethics
Article

DataIQ Leaders briefing – Data value and data ethics

Under the accounting standards developed for intangible assets, data suffers from a highly-reductive approach which does not realise the level of value most organisations believed their data was really worth. So are new approaches possible? And what impact will data ethics have on data value? This briefing provides and overview of the issue.
Trust and ethics
Report

Trust and ethics

As trust becomes an increasing factor for the customer, demonstrating the ethics of how data is to be used, managed and protected will become a competitive differentiator.
Switched-on consumers – Their data, their terms
Report

Switched-on consumers – Their data, their terms

DataIQ in association with Tealium carried out a research project among consumers exploring their awareness of how personal information is being requested and used, as well as what influences their attitudes during this data-value exchange. Download this report to see what the research reveals about privacy attitudes and consumer awareness of data protection rights.
Fines for data breaches should be more than monetary
Article

Fines for data breaches should be more than monetary

Are fines fine and dandy for companies that don’t secure our data? Should we make them pay in another way? Toni Sekinah wonders if there is a way to hit them where it really hurts.
Improve Customer Experience with the Right Data Management System
Report

Improve Customer Experience with the Right Data Management System

We live in an era where customer experience trumps product features and functions. How do you exceed customer’s expectations every time they interact with your organisation?
Dynamic customer data in a digital world – Insight Report 2018
Report

Dynamic customer data in a digital world – Insight Report 2018

Consumer data is changing at an unprecedented rate. To achieve growth from the huge potential of customer data means senior leaders across all industry sectors must address the key challenges.
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