Strategy - DataIQ

Article

Businesses want to improve data capabilities, but data strategy confidence is declining

Confidence in data strategies appears to be declining in a time where businesses are seeking improved data capabilities to combat difficult trading climates – data literacy seems to be the answer.

Report

DataIQ Awards 2022 Book of the Night

The standard has been extremely high and the competition fierce for the 2022 DataIQ Awards - the data industry’s most prestigious awards. Read about each organisation, team and individual that has been crowned a 2022 DataIQ Awards winner.

Article

Should businesses decentralise data to keep evolving?

It is widely accepted that for many business structures decentralisation is the way forward, but how far should a business decentralise to continue its evolution? In this article, DataIQ provides an overview of the three main decentralisation options and their pros and cons.

Article

DataIQ Member’s briefing – Is finance the next big skills area for data leaders?

Finances rule a huge part of business operations, so should data leaders consider finance skills the next big area of focus? There has been ongoing debate about how data teams can communicate with other departments and how this influences the value and standing of data. A group of DataIQ members explored the ways in which delving into finance skills could be the next way to improve businesses.

Report

DEI in data: Many bridges still to cross

Diversity is essential for a well-rounded, functioning data office and implementing a recruitment approach that understands intersectional diversity is the way forward. Research indicates that highly diverse teams produce better results with reduced algorithmic bias, which is a necessity for organisations aiming to be leaders in their field.

Article

DataIQ Leaders briefing – How do we ensure data keeps its seat in the big conversations?

How can data offices and data leaders maintain their position at the table for large organisational conversations? In recent years, data offices have worked hard to establish their value and legitimacy, so how can this continue now that data is a regular part of beard discussions? A recent DataIQ roundtable discussed the different ways that this can be achieved.

Article

DataIQ Leaders briefing – What gets HR onboard with the right role definitions for analysts?

The ongoing staffing difficulties for the data community requires collaboration with HR offices, but how can the data team ensure that HR is sourcing the best candidates for the job? A recent DataIQ roundtable examined the question "what gets HR onboard with the right role definitions for analysts?" and discussed ongoing issues facing data teams looking to retain staff and fill gaps.

Article

DataIQ Leaders briefing – Enhancing the status of data

DataIQ members delved into the question "Do data platform projects enhance the status of data, or reinforce the perception that it is a technology function?" at a roundtable in April 2022. The conversation honed in on the ideas of business language and the importance of building a case to demonstrate value to enhance data’s status.

Report

Managing marketing data in the first-party era

This report, conducted in collaboration between Acxiom and DataIQ, examines customer data and the challenges this poses to marketing.

Article

Reach for the stars: How The Telegraph is deploying editorial analytics

How is traditional print media adapting to the digital changes and demands of the modern reader? DataIQ sat down with Emma Wicks, head of editorial insight and analytics at The Telegraph, to discuss the evolving landscape for content, how journalism uses metrics and how a well-established business is keeping up with new platforms.

Tag: Strategy

Businesses want to improve data capabilities, but data strategy confidence is declining

DataIQ Awards 2022 Book of the Night

Should businesses decentralise data to keep evolving?

DataIQ Member’s briefing – Is finance the next big skills area for data leaders?

DEI in data: Many bridges still to cross

DataIQ Leaders briefing – How do we ensure data keeps its seat in the big conversations?

DataIQ Leaders briefing – What gets HR onboard with the right role definitions for analysts?

DataIQ Leaders briefing – Enhancing the status of data

Managing marketing data in the first-party era

Reach for the stars: How The Telegraph is deploying editorial analytics