DataIQ Awards 2023 winner – Transformation with data: Lebara

DataIQ Awards 2023 winner - Transformation with data: Lebara

In the space of just two years, Lebara has transformed its business strategy by utilising data. By shifting from prioritising offline volumes to online, digital-first data driven customer relationships the Lebara team delivered five times as much data in a 12-month period, increased the customer base by 44%, reduced churn by 15% and has increased the active online customer audience.

DataIQ Awards 2023 winner – Persuading with data: JLR

DataIQ Awards 2023 winner - Persuading with data: JLR

Data was needed to persuade business decision makers to take new courses of action and investigate new avenues of business, which is exactly what the data team at JLR achieved with their Recommended Order Bank (ROB) system.