1. Diana Schildhouse, chief analytics and insights officer, Colgate-Palmolive

I have led analytics and insights organizations for 20+ years across several consumer-facing companies, prior to joining Colgate-Palmolive.  I have worn multiple hats across those companies, including strategy, M&A, and corporate finance, working in close partnership with marketing and commercial organizations across the world; as a result, I come from a business-first lens (vs. tech first) when leading data and analytics transformations.   

I am currently chief analytics and insights officer at Colgate-Palmolive, where I lead Colgate’s data and analytics transformation, bringing together advanced data and analytics capabilities with deep people insights to drive growth and innovation in how Colgate designs, markets, and sells products and how we engage with consumers. 

Prior to Colgate, I was senior vice president of global strategy, insights, and analytics at Mattel, leading an organization focused on integrating the voice of the consumer with actionable advanced analytics. I built Mattel’s first team of data scientists, advanced Mattel’s data strategy, and pioneered large scale advanced analytics capabilities focused on marketing, media, new product development, customer and retail. With my team, I also led the development of enterprise-wide strategic planning for Mattel, with a focus on driving transformation, innovation and growth, across all brands, categories, and geographies. Previously, I was senior director of strategy and market research for Westfield, a global shopping center developer, where my team analyzed opportunities for acquisition, investment and merchandising. I began my career at The Walt Disney Company in corporate finance.