What challenges do you see for data in the year ahead that will have an impact on your organization and on the industry as a whole?
With economic headwinds, geopolitical instability and constricted supply chains, this year promises to be full of surprises. It is more important than ever for organizations to double down on analytics automation. If you look at some of the research from previous downturns, the companies who invest in analytics and upskilling their employees at the beginning of a crisis are the same ones that become market leaders in their category in the months after. If you deprioritize your investments in data, analytics and people…you’re likely to struggle.
Have you set out a vision for data? If so, what is it aiming for and does it embrace the whole organization or just the data function?
Our vision is that analytics is for all. No matter your skill level, analytics is for you. Alteryx powers analytics for all by providing the leading platform to automate analytics across all systems and decisions. Alteryx delivers easy end-to-end automation of data engineering, analytics, reporting, automated machine learning, geospatial analytics and automated insight generation, enabling enterprises everywhere to democratize data analytics across their organizations for a broad range of use cases. More than 8,400 customers globally rely on Alteryx to deliver intelligent decisions at scale.
Have you been able to fix the data foundations of your organization, particularly with regard to data quality?
Absolutely, without a solid foundation of easily accessible and quality data, analytics cannot really happen. Alteryx recently acquired a company which meant we had to work very diligently to merge and combine data from the acquisition. This included ensuring we had common data definitions, systems and processes. You can imagine the amount of data marketers use – but I’m happy to say, the team completed this in record time.
