The most influential people in data and AI

The most influential people in data and AI

DataIQ100 Europe 2026 white logo

The most influential
people in data and AI

Headline Partner

Emma Eatch, Head of Clinical Analytics and Supplier Insights, Boots

Emma has been an unwavering face of diversity in the industry and has gone out of her way to demonstrate that talent can be found in every facet of life. Her work has been lifechanging as part of the DataIQ Award winning team behind the use of loyalty card data to detect shopping behaviours consistent with ovarian cancer symptoms, the first to talk to customers about menopause symptoms in a tailored CRM journey, and delivering over £15 million of incremental value per year from clinical CRM.

Emma has clearly shown her values of nurture and creativity; leading a team and finding new ways to drive commercial value, but above all, to be able to state confidently that the work done has had a tangible impact on the health of the nation.

Emma Eatch
has been included in:
  • DataIQ Future Leaders 2025

You’re viewing a limited preview.

DataIQ Clients unlock the full profile - plus access to the connections and peer insights that drive real-world results.