Designing AI for Adoption: From Pilots to Products

Close up of Mara Pometti, Mastercard on stage at World Congress 2025 talking about improving AI adoption

Why do so many AI pilots stall? Mastercard’s Mara Pometti believes the issue isn’t merely technical, it’s experiential. AI scales only when there is adoption, and adoption is powered by experience. If interactions with AI feel cranky, irrelevant, or misaligned with users’ expectations, engagement collapses and pilots die — and even the smartest model can’t recover a broken experience.

DataIQ World Congress Day 2 Highlights: Action Trumps Ambition

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The CEO’s Lens: Unlocking Business Transformation Through the Chief Data Officer  Speaker: Matt Prebble, Accenture United Kingdom, Ireland & Africa  The morning opened with a CEO’s perspective on data leadership as an engine of agency, challenging delegates to see the CDO as the CEO’s execution multiplier: a role that converts insight into organisational intent.  Key […]

1.9 Years: What Short CDO Tenure Says About Your Organisation

Man pulling a suitcase through the street in an autumn light.

Our latest report reveals that the average tenure of a Chief Data Officer in Europe is 1.9 years. In other words, the role designed to lead data and AI transformation across people, culture, and technology is gone in less than two years. What does that mean for your organisation?

2026 DataIQ 100 Europe Live Reveal

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Find out who has made the 2026 DataIQ 100 Europe list, the first and only fully-curated power list of the data industry’s most influential figures.

Leadership Traits Fueling AI Excellence

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The profiles of the 2025 DataIQ 100 North America have been assessed by Blend with a DiSC profile and Dashboard to highlight what makes a data and AI leader.

More than Data: Key Leadership Skills to Win Sponsorship

Leadership to Win Sponsorship

This article, part of our new DataIQ 100 Insights Series, unveils the leadership behaviours that help data and AI leaders earn trust, build influence, and secure lasting sponsorship by leading beyond their teams and becoming indispensable to their organisations.