[…] than on why existing practices are no longer fit for purpose. 2. Nobody owns the problem Got under-performing marketing? Speak to the CMO. Need funding for a technology project? Bring in the CTO and CFO. But need to change the culture of your executive board so it routinely demands evidence of options and their […]
Talk of contact tracing apps to tackle COVID-19 serves to highlight the difficult balance between using data to personalise services and robust data protection. Whether your organisation is involved in building these solutions or not, Craig Suckling of IAG Loyalty suggests there are four principles to keep you on the right side of your customers.
[…] for tech – in 2023, the aim is to connect with 1,000 young girls this year alone. This is achieved through hands-on interaction with different forms of technology including robotics, physical computing, 3D printing and, of course, coding. “People learn in different ways, and hands-on learning, especially for children, has a more significant impact […]
[…] data needs of the organisation. This requires research and investment into finding the best solution for the problems at hand. There are multiple tools and variations of technology that can assist in different data functions, but to ensure the best ethical data function the tools must be accurate for the individual needs of the […]
[…] understand your organisation’s capabilities of different data areas by taking the free DataIQ assessments for leaders here. These assessments cover: Strategy Leadership and vision Literacy and skill Technology and tools Quality foundations Compliance and regulation To find out how to become a DataIQ member and take advantage of these leadership assessment tools, plus involvement […]
[…] defence and consumer goods in Asia and Europe developing databases, data warehouses and data capture solutions. The experience of working with different clients and the exposure to technology, approaches and people that consulting provided was appealing, so my next move was to Accenture. There, I continued to work for large global clients across data […]